Photo: Dana Moica

Alexandra Gruicin

Alexandra has graduated Psychology at the West University of Timisoara, with a Master’s degree in Organizational and Occupational Health Psychology. Her main activity has been around working with managers to develop strong teams, leadership skills, strategy and healthy business goals. With over 8 years working as a business partner and consultant in the automotive industry, Alexandra gained experience in well-being & stress management programs, workplace design, productivity enhancement and leading change in a sustainable way. This is where Operational Excellence entered the stage, and joined her Psychology background. Six Sigma, Kata coaching, Lean Methodologies, Innovation & Design Thinking – all have the human experience at their core, and with her outstanding creativity and enthusiasm creates a unique synergy. At ICG Romania, Alexandra is involved in leadership development seminars like Co-creative Leadership and Kata Leadership, facilitating team development workshops and coaching leaders.


  • People and Organizational Development
  • Training and Coaching for Leaders
  • Operational Excellence
  • Innovation
  • Transactional Analysis

Past Projects

  • Continental Automotive
  • SSI Schefer
  • Essity/ SCA
  • OMV Petrom
  • #FutureSkillsProject

Good to Know

  • Located in Timisoara, she is working in projects with local companies as well as Hungarian, German and Austrian.
  • You will not see any PowerPoint presentations during her trainings and workshops.
  • Aspirant to a minimalist living style.

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