ICG

No matter if it is about strategic positioning or about the development & market launch of a new product - for Carina Christian-Kradischnig, making project-specific complexity tangible is a key element to success. With more than six years of professional experience in the field of marketing consulting, Carina has not only extensive methodological market research knowledge but offers also a well-founded toolkit in innovation management. To make projects successful, Carina combines the best of both worlds: With qualitative and quantitative studies, complex issues are holistically captured. These data can then serve as input to creative approaches such as design or service thinking, in which tailor-made solutions are developed together with the customer. The IPMA-certified project manager, also supports you in conveying this knowledge into practice and in achieving concrete results to ensure a successful change. As a former member of the Austrian national orienteering team and an enthusiastic runner, she willingly goes the extra mile for her customers and draws from a diverse industry understanding. Her previous projects include work in the field of consumer goods, pharmaceuticals, IT and the public sector alike.