Anssi Juutilainen

“When the goal is clear, it’s easy to choose the right route.” In his motto Anssi combines the key idea of elite sportsmen, coaches and experienced developers. Anssi utilizes the background knowledge of sport pedagogics as well as sport and organizational coaching to navigate his clients toward their goals. The most satisfying moments for him are when he sees that his customers are finding their own learning and development paths in change situations. With his inspiring and energizing approach, Anssi has helped organizations of the private, public and non-profit sectors to achieve their goals. “Inspiring renewal and sustainable change” is part of his philosophy – since he cares deeply about this, he even wrote a book about it with his colleagues.


  • Design and steering change processes
  • Rapid Results concept
  • Leadership training and coaching
  • Leading work safety– new level of safety thinking and attitudes
  • Coaching
  • Large group facilitation

Past Projects

  • North Karelia Education Cocncortium
  • City of Kouvola
  • Suur-Savo Electric company
  • Stora Enso
  • Empower
  • Finnish Olympic Committee
  • Finnish Ski Federation
  • Finnish Biathlon Federation
  • Finnish Baseball Federation

Good to Know

  • Inspired and challenged by doing sprint orienteering in old city centers of Central Europe
  • Running, nordic walking and skiing in forests stimulates his creativity
  • Favorite moments: Early mornings when the villages, towns and cities are waking up

Would you like to get in touch with Anssi?